Tequila Chula Parranda
Chula Parranda is a premium tequila brand produced by Tequila Tres Mujeres (NOM 1258, Jalisco, Mexico), known for its craftsmanship and aromatic complexity. Its standout expression, the Extra Añejo crafted by master distiller Sergio Partida, aged over five years in French oak barrels, won Extra Añejo of the Year at the 2018 New York International Spirits Competition. Alongside this flagship, the brand offers Blanco, Reposado, Añejo, and collectible ceramic editions inspired by cultural themes such as Día de los Muertos, reinforcing both heritage and artistry.
Strategically, Chula Parranda’s award recognition and artistic bottle designs position it as a boutique luxury spirit comparable to Clase Azul. The Extra Añejo’s deep amber profile with notes of baked fruit, cinnamon, and toasted oak appeals to connoisseurs, while the collectible editions create experiential storytelling opportunities for events and activations. Highlighting its NOM transparency and master distiller Sergio Partida’s craftsmanship further strengthens credibility with compliance-conscious partners and investors.
